Comparison
Volty vs Meta Business Agent.
Meta Business Agent is Meta's own AI agent for WhatsApp, set up through Meta's APIs. Volty is an AI agent that interviews your team and configures itself.
Updated
What you're really deciding.
Meta Business Agent and Volty both answer customers on WhatsApp in plain language, and both can reach the systems your business already runs. Meta Business Agent suits a business with developers, because it is set up through Meta's APIs. Volty suits a business without developers that wants a simple way to automate its work: Volty interviews your team, configures itself and writes the automations your team asks for.
Side by side.
Channels
Volty
WhatsApp and Outlook email
Meta Business Agent
WhatsApp and Instagram business accounts
Setting it up
Volty
Volty interviews your team, drafts its own instructions and tests itself before it talks to a single customer.
Meta Business Agent
Through Meta's APIs: a Meta app, an access token, and API calls that create the agent and add what it knows.
Reaching your systems
Volty
Volty connects to over 1,200 business apps through ready-made connectors. Every tool starts Off, and an admin decides which ones Volty may use.
Meta Business Agent
Connectors you define for Meta: each API's address, its authentication and its operations. The agent can then look up customer records, stock, order status and schedules.
Building automations
Volty
Describe a workflow in chat, and Volty builds the automation for it. An admin approves each automation before it runs.
Meta Business Agent
Your own systems run the workflows. When an order or shipping status changes, your backend sends Meta an event and the agent tells the customer.
Before it goes live
Volty
Volty sends replies itself or drafts them for your team to approve, and an inbox can switch between the two on a schedule.
Meta Business Agent
Free test messages through Meta's Agent Test API, without touching live customer conversations.
When a person is needed
Volty
WhatsApp and email land in one shared inbox. Volty escalates the conversations that need someone from your team, and when a teammate replies, Volty steps back.
Meta Business Agent
The agent hands over when it is unsure or the customer asks for a person. Your team replies from your own app, then hands the conversation back to the agent when it is done.
Messaging customers first
Volty
Volty follows up with an approved template once the window has closed, and sends broadcasts.
Meta Business Agent
It replies only inside the 24-hour window a customer opens by messaging you. Reminders go out as templates your own system sends.
Who can use it
Volty
Any business Meta allows on the WhatsApp Business Platform.
Meta Business Agent
A business in a country Meta has authorised, on a number not already running another AI agent. Every business category except Finance, Government, Health, Alcohol, Gambling, over-the-counter drugs and matrimony services.
What it costs
Volty
Plans start at S$199 a month after a free 7-day trial, with unlimited seats and unlimited contacts. Meta bills you for its messages separately.
Meta Business Agent
US$2.00 per million tokens, one charge covering the AI and the delivery of each message. Meta puts a typical message at about 4 to 5 US cents.
| Feature | Volty | Meta Business Agent |
|---|---|---|
| Channels | WhatsApp and Outlook email | WhatsApp and Instagram business accounts |
| Setting it up | Volty interviews your team, drafts its own instructions and tests itself before it talks to a single customer. | Through Meta's APIs: a Meta app, an access token, and API calls that create the agent and add what it knows. |
| Reaching your systems | Volty connects to over 1,200 business apps through ready-made connectors. Every tool starts Off, and an admin decides which ones Volty may use. | Connectors you define for Meta: each API's address, its authentication and its operations. The agent can then look up customer records, stock, order status and schedules. |
| Building automations | Describe a workflow in chat, and Volty builds the automation for it. An admin approves each automation before it runs. | Your own systems run the workflows. When an order or shipping status changes, your backend sends Meta an event and the agent tells the customer. |
| Before it goes live | Volty sends replies itself or drafts them for your team to approve, and an inbox can switch between the two on a schedule. | Free test messages through Meta's Agent Test API, without touching live customer conversations. |
| When a person is needed | WhatsApp and email land in one shared inbox. Volty escalates the conversations that need someone from your team, and when a teammate replies, Volty steps back. | The agent hands over when it is unsure or the customer asks for a person. Your team replies from your own app, then hands the conversation back to the agent when it is done. |
| Messaging customers first | Volty follows up with an approved template once the window has closed, and sends broadcasts. | It replies only inside the 24-hour window a customer opens by messaging you. Reminders go out as templates your own system sends. |
| Who can use it | Any business Meta allows on the WhatsApp Business Platform. | A business in a country Meta has authorised, on a number not already running another AI agent. Every business category except Finance, Government, Health, Alcohol, Gambling, over-the-counter drugs and matrimony services. |
| What it costs | Plans start at S$199 a month after a free 7-day trial, with unlimited seats and unlimited contacts. Meta bills you for its messages separately. | US$2.00 per million tokens, one charge covering the AI and the delivery of each message. Meta puts a typical message at about 4 to 5 US cents. |
Where Volty is different.
It builds the tools your team asks for
Ask Volty for a dashboard, a report or a standing rule, and Volty writes it as a mini app or an automation. Everything Volty writes waits for an admin to approve it before it goes live.
It comes back when it said it would
When Volty tells a customer it will get back to them, it records a follow-up and returns at the time it set.
The honest take.
Choose Meta Business Agent when
You have developers to build the connectors and a hand-off into your own app, the agent only needs to answer customers who message you first, and you would rather pay per message than pay for a monthly plan.
Choose Volty when
Nobody on your team writes code, you want your team and the agent working in one inbox, or you want the agent to follow up, send broadcasts and build the tools your team asks for.
Bottom line
Meta will not run its agent on a number that already runs another AI agent, so on each number you choose one. Meta Business Agent is an agent you build on Meta's APIs. Volty is an agent that configures itself and works alongside your team.
Still deciding? Let's talk.
Free scoping session. We'll tell you what's possible and what it costs.